Google Ads

Campaigns priced against your margin.

Search, Shopping, and Performance Max campaigns built around a target ROAS — not a click count that looks good in a report.

What It Is

Paid search that's actually accountable.

Most Google Ads accounts are optimized for clicks and impressions — numbers that look busy but don't tell you whether the campaign is actually profitable. We build every account around your real unit economics from day one.

That means proper conversion tracking, value-based bidding tied to what a customer is actually worth to you, and weekly budget reallocation based on what's converting — not what's simply spending fast.

Live Inside Your Account

What your Google Ads dashboard looks like with us.

CTR, CPC, and ROAS tracked against your actual target — with budget flowing toward what's converting, not what's just spending.

  • Real-time KPI tracking
  • Full funnel visibility
  • Weekly budget shifts
Campaign Performance
CTR6.8%
CPC$0.74
ROAS4.6x
Wk1 Wk2 Wk3 Wk4 Wk5 Wk6
Impressions
Clicks
Leads
Conversions
Benefits

What this does for your business.

Spend tied to real ROI

Every dollar is measured against your actual margin, not a generic industry benchmark.

Full account transparency

Direct access to your own Google Ads account — no black-box reporting or hidden markups.

Faster testing cycles

New ad creative and landing page variants tested continuously, not once a quarter.

Cleaner conversion data

Proper tracking setup so your bidding algorithm is actually learning from the right signals.

Shopping & Performance Max coverage

Full-funnel campaign types run together instead of siloed, competing for the same budget.

Weekly optimization, not monthly

Budget shifts toward what's converting on a weekly cadence, not left to run stale for 30 days.

Our Process

How we run Google Ads.

01

Account & Conversion Audit

We review your existing account structure, tracking setup, and historical performance to find what's leaking budget.

02

Campaign Architecture

Search, Shopping, and Performance Max campaigns are structured around your actual product margins and customer value.

03

Launch & Creative Testing

New campaigns go live with a structured testing plan for ad copy, creative, and landing pages.

04

Weekly Budget Optimization

We reallocate spend toward what's converting profitably and cut what isn't, every single week.

Why JBN Digi

An account team that treats your budget like their own.

No junior account managers learning on your ad spend, no vague 'we're optimizing' updates without numbers behind them.

Talk to Our Team

Senior media buyers only

Every account is run by someone with real platform certification and hands-on spend experience.

You own your own account

Your Google Ads account stays in your name — no lock-in through platform access.

Real ROAS reporting

We report the ROAS number that reflects your actual margin, not a blended vanity metric.

Month-to-month

No long-term contracts — we keep earning the account every cycle through results.

FAQ

Questions about Google Ads.

Can't find what you're looking for? Ask us directly →

It depends on your market and margins — we'll model this together on the strategy call based on your average order value and target ROAS, rather than giving you a generic number.

Search campaigns typically show directional signal within 1–2 weeks. Performance Max and Shopping campaigns often need 2–4 weeks of data before the algorithm stabilizes — we'll walk you through what to expect.

Yes — many clients run both. Google captures existing demand from people already searching; Meta creates new demand. We can manage either independently or as one coordinated strategy.

Strategy, campaign build, creative direction, weekly optimization, and reporting are all included — we'll walk through exact scope and pricing on the call.

Yes, this is common. We start with a full audit to diagnose what's holding performance back before making any changes.

Let's Build

Ready to make your ad spend accountable?

Book a free strategy call and get a clear read on what's realistic for your Google Ads account.

Book Your Strategy Call